Article:
Signs Of The
Last Times
A new study from Christian Research company Barna Group reveals that unchurched Americans are the most resistant to outreach efforts by the church and friends than they've been in 20 years. Data collected from 42,855 interviews show that 47 percent of U.S. adults who do not attend church said they were open to being invited to church by a friend – down from 65 percent in 1993. However study results indicate that personal invitations from friends are the most effective way to draw church visitors compared to other outreaches.
The data showed what Barna called "moderate openness" to "high-touch" efforts such as home visits and phone calls. Twenty-seven percent of unchurch adults said they would be open to visiting a church if invited through a pastoral visit compared to 34 percent 20 years ago. Twenty-four percent said they would consider visiting if they received a phone call from a church.