MasterCard is rolling out MasterCard Identity Check, the credit card firm’s new payments system that enables consumers to make online purchases using facial or fingerprint recognition technologies, according to a report by The Telegraph.
The move comes a few months after Mastercard said it would launch a small pilot program this fall which would allow select consumers to place a finger on the scanner of their smartphone, or blink into their smartphone’s camera to verify their identity to complete online purchases.
Mastercard said the system could potentially eliminate the need for consumers to remember passwords when they shop online.
“The idea is these technologies should actually change your life, and make it extremely convenient to do shopping on e-commerce sites or on your mobile phone. That’s what we’re trying to refine in these programmes.”
