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Microsoft has joined a growing chorus of voices calling for increased regulation of facial recognition, with President Bradford L. Smith comparing the technology to pharmaceuticals and cars in a lengthy blog post.
“Facial recognition technology raises issues that go to the heart of fundamental human rights protections like privacy and freedom of expression,” writes Smith. “These issues heighten responsibility for tech companies that create these products. In our view, they also call for thoughtful government regulation and for the development of norms around acceptable uses. In a democratic republic, there is no substitute for decision making by our elected representatives regarding the issues that require the balancing of public safety with the essence of our democratic freedoms. Facial recognition will require the public and private sectors alike to step up – and to act.”
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