There are a few places where you will find non-Mormons in Utah: pubs and coffee shops. And that's exactly where Pastor Charles Hill has set up camp.

Hill, 36, was at a pub in South Jordan on Monday for the launch of his "Beer and Bible" meeting. It was a soft launch with five people but he expects it to "blow up" in the months ahead, he told The Christian Post.

The combination of beer and Bible may not sit well with many Christians but for Hill, it's about going where the non-religious crowd is gathered, building relationships and talking about Jesus.

"We go where the people are like Jesus did, and of course we are criticized," said Hill, who had half a beer Monday night. "This is the hardest place in the country to plant a church. They will not come to us. We have to be Jesus and go to them."

Hill hopes to launch a church in September, if God allows. For now, he and his team of "warriors" are sticking to the pubs and other public places to engage people with love and community in Jesus' name.

And for those in the area who aren't into beer but may be curious about the Bible or have life questions, Hill is hosting a separate meeting called Alpha, a "10-week gathering that involves a meal, fellowship and discussion of what Christians believe in a very non-threatening way." Alpha launched on Tuesday.